Last Updated: August 2026
1. Introduction
Welcome to London Bespoke Agent. We are committed to protecting your personal information and being transparent about what we do with it. This policy explains how we collect, use, and protect your data when you visit our website or use our property services.
2. What Data We Collect and Why
We only collect data that is necessary to provide our services and run our business effectively:
- Service & Enquiry Data: When you contact us or use our services, we collect your name, email, phone number, and property details (including budget and location preferences). We use this to fulfil our contract with you, arrange viewings, and respond to your enquiries. (Lawful basis: Contract & Legitimate Interest)
- Marketing Data: If you opt-in, we collect your email to send you property alerts and newsletters. You can unsubscribe at any time by emailing info@londonbespokeagent.co.uk. (Lawful basis: Consent)
- Website Usage Data: We collect anonymous data (like your IP address and browser type) via Google Analytics to understand how our website is used and to improve our service. (Lawful basis: Legitimate Interest)
3. Who We Share Your Data With
We never sell your data. However, to provide our property services, we may share relevant information with:
- Property Portals: Such as Rightmove, Zoopla, and PrimeLocation for property listings.
- Service Providers: Freelance photographers, viewing staff, or interior stylists relevant to marketing your property.
- Compliance Services: We use systems like MoveButler or Simplify for automated Anti-Money Laundering (AML) and fraud prevention checks to meet our legal obligations.
4. Data Retention
We do not hold your information for longer than necessary.
- Transaction Data: Kept for a minimum of 6 years to comply with UK tax and legal requirements.
- General Enquiries: If we have not had contact with you for 5 years, your dormant data will be securely deleted.
5. Your Rights
Under UK data protection law, you have the right to:
- Request a copy of the personal data we hold about you (free of charge).
- Request corrections to any inaccurate data.
- Request the erasure of your personal data (where legally applicable).
- Opt-out of marketing communications at any time.
6. Cookies
Our website uses cookies (small text files stored on your browser) to function properly and to help us improve your experience.
- Essential Cookies: Required for the website’s basic security and functionality.
- Analytics & Advertising Cookies: We use Google Analytics and Google AdWords to measure website traffic and deliver relevant advertising.
- You can manage or disable cookies at any time through your browser settings.
7. Contact Us
London Bespoke Agent is the data controller for your personal information.
- Registered Office: 31 Hexham Gardens, Isleworth, TW7 5JR
- Email: info@londonbespokeagent.co.uk
- Phone: 020 8058 5093 | 07774 807 085
